Library

The Fast-Track to B2B Sales
A Concise Guide for Beginners

The ultimate guide for new B2B sales professionals, providing a practical and easy-to-read overview of the essential skills needed to succeed in this dynamic and challenging field. This comprehensive guide contains the 200 most common questions and answers, a B2B dictionary, a workbook with exercises and answer keys, and more, making it an indispensable resource for anyone starting their B2B sales career.

Engagement Level Theory

Engagement Level Theory” stands as a seminal work in the realm of B2B sales, offering a groundbreaking approach to enhancing sales engagement through quantifiable methods. This is an essential guide for sales professionals, providing innovative strategies to measure lead engagement. It delves into effective techniques for increasing engagement, leveraging the full potential of Salesforce.com CRM. It’s a must-read for those looking to elevate their sales tactics and drive significant results in the competitive world of B2B sales.

I’m Not Interested
Strategies Below the Surface

For a young, inexperienced salesperson, “I am not interested” can be a jarring blow, shaking their nascent confidence. Each repetition might amplify self-doubt, skewing their perception of the sales process. The fear of rejection begins to loom large, potentially overshadowing their enthusiasm and drive. Over time, without guidance, this phrase can become a formidable barrier to their growth.

LinkedIn Lead Generation, The Quick Guide to Attracting Your Ideal Clients and Growing Your Business

In this book, readers will discover the power of LinkedIn for businesses looking to connect with their target audience and generate leads. Starting with the basics of creating a strong profile, the book delves into advanced strategies for building relationships, creating content, and leveraging LinkedIn’s paid advertising options.

The Brief Guide to Recruiting Commission-Based Sales Agents

Your HR managers role, along your salesforce, are critical in expanding a company’s market presence and driving its growth. This book is dedicated to the art and science of recruiting independent remote and qualified sales agents. 

The Brief Guide to Salesforce.com for Entry-Level Sales Reps

If you’re embarking on a sales career or perhaps have been navigating the industry but have yet to be introduced to Salesforce, you’re holding the key to a transformational journey.